About Justin Deakin

Justin Deakin has been in the industry designing shoes for 27 years and has a huge passion for craftsmanship and the process of good design. His designs ensure a mix of tradition and modern styling with individual imaginative touches.

Justin began putting his mark on the industry with the success of his Stride Sneakers, and since has continued to embark on a journey to create a collection of luxury, handmade shoes. His first store opened on Hanbury Street, East London in 2011, which is now home to his boutique shoe brand ‘Justin Deakin’.

Justin is a strong believer in quality and personal style and that is reflected in his designs. He’s spent decades building good relationships with English and European suppliers, and so from the soles, to the leather, to the silk, his shoes and boots portray the best of British and Europe.